White label
Your own sportsbook, without building one.
GameDay is turnkey sportsbook software that lets an agent run a book that looks like a major sportsbook to their players, without engineering it from scratch. GameDay provides the platform; you run the operation. English and Spanish, flat pricing, casino included, first month free.
Usually live in about 48 hours
Build it yourself, or run it tomorrow
- Months of engineering before a single bet
- Servers and uptime you have to manage
- Casino, racebook, and tools to integrate
- You maintain all of it, forever
- Live in about 48 hours
- Sportsbook, casino, racebook, and tools ready
- Free migration from your current provider
- You run the book from day one
What you get, ready to run
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Looks like a major book
Your players get a clean, fast sportsbook experience that holds up next to the big names.
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Turnkey, not a build
You skip the engineering. The sportsbook, casino, racebook, and tools are ready to run.
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You run the book
GameDay is the platform. You set lines, limits, and players, and keep control of your operation.
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Flat, published pricing
Two plans, $9 or $13 per active player a week. No setup fee, no contract.
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English and Spanish
Native in both languages for you and your players.
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Free migration
Move over from any provider for free, usually live in about 48 hours.
How GameDay compares
A general comparison against a typical pay-per-head provider. Specifics vary, so check the details of any you are weighing.
Turnkey, not a year of engineering
Building a sportsbook from scratch is a real software project: the betting interface, the casino and racebook, the player and reporting tools, and the infrastructure to keep all of it up during a Sunday rush. Most agents do not want to become a software company to take action. Turnkey software hands you the running platform, so you operate the book instead of building it.
Your players experience it as your book. It looks and runs like a major sportsbook, in English and Spanish, and you set the lines, limits, and players. GameDay stays the platform underneath. You keep the operation and the relationships.
A note on what GameDay is
GameDay is a pay-per-head software and platform provider. It gives you the platform, the odds for all major sports 24/7 that you can adjust, and support in English and Spanish. It does not run your book, take wagers from the betting public, or hold player money. You run your own operation and you are responsible for the laws that apply where you operate.
Is this a white label I can rebrand?
It is turnkey sportsbook software that your players experience as your book. Ask us about branding specifics during the free trial so we can match what you need.
Does GameDay run my book?
No. GameDay is a software and platform provider. You run your own book, set your own lines and limits, and are responsible for the laws that apply where you operate.
What does it cost?
Flat pricing: $9 Basic or $13 Pro per active player a week, casino included with zero cut, $100 weekly minimum on small accounts. No setup fee, no contract.
How fast can I launch?
Most agents are live in about 48 hours with free migration, and you can start on the one-month free trial with no card.
Do I need technical skills to run it?
No. The platform is turnkey and runs in the browser and on phones. You manage players, lines, and limits from a dashboard, with no servers to maintain and nothing to install.
How is this different from building my own sportsbook?
Building your own means engineering the betting platform and the systems behind it, then maintaining all of it. Turnkey software hands you the running platform, so you start with players instead of a backlog.
Launch a book that looks the part.
Turnkey software, no card to start, usually live in about 48 hours.